Brewing More Than Just Coffee

— Olon Hyde
Not many people stop to think about what they really want out of life. It’s easy to just go
through the motions and end up wherever the current takes you.
I’ve never been wired that way.
As a business owner, I’ve always felt a strong sense of drive—but over time, I’ve
learned that drive needs direction. One of the most impactful things I’ve ever done is
write a personal mission statement. At its core, my mission is simple: to be a
husbandman.
That idea comes from John 15, where Jesus talks about tending and pruning vines so
they can bear more fruit. For me, that means helping the people around me—my family,
my team, and my community—grow, mature, and thrive in every area of life, including
their faith.
That calling is what led me into business, and it’s what continues to shape how I lead
today.
At our Scooter’s Coffee franchise, most people experience us in a simple way—a quick
stop, a good drink, and a friendly interaction to start their day. And that matters.
Something as small as a smile or a kind word can change the direction of someone’s
morning.
But behind the scenes, there’s a deeper purpose.
I may not be able to personally impact every customer who comes through our drive-
thru, but I do have the opportunity to invest in the people who serve them every day.
Our team isn’t just there to make drinks—they’re growing as individuals, building
confidence, developing character, and, in many cases, strengthening their faith.
That’s where I see multiplication happen.
Because of this business, we’ve been able to support organizations like Do Unto Others
(DUO), a local nonprofit that equips school principals with resources to meet real,
immediate student needs.
One story that stuck with me was about a student who found out through a school
health clinic that they needed eyeglasses—but their family couldn’t afford them.
Through DUO, the principal was able to step in and provide those glasses. It’s a simple
thing, but it changed that student’s ability to learn and engage in school.
Moments like that remind me why this work matters.
And the vision doesn’t stop here.
Looking ahead, one of my long-term goals is to create a place where pastors and
ministry leaders can truly rest—either on their own or with their families. Too often, the
people who spend their lives pouring into others are never given the chance to be
refreshed themselves.
I want to build something that gives them that opportunity—a place where they can step
away, recharge, and have their own cups filled again.
At the end of the day, Scooter’s Coffee is more than just a business to me. It’s a way to
live out my faith, to invest in people, and to create something that has a lasting impact
beyond what you see at the window.
For me personally, this isn’t just about running a business—it’s about living out the
calling God has placed on my life. If I can use something as simple as a cup of coffee to
encourage someone, support a need, or help another person grow, then I know I’m
walking in that purpose. That’s what keeps me going every day.